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    AF Blog

    Color Spotlight: Neon Moon - UV Reactive Light Yellow Hair Dye

    Color Spotlight: Neon Moon - UV Reactive Light Yellow Hair Dye

    Summer might be in full swing, but let's be honest, bright colors are a year-round vibe. Enter Neon Moon, a show-stopping semi-permanent shade from Arctic Fox’s hair color line that takes yellow to a whole new level. This cool-toned highlighter yellow isn't just vibrant, it glows under UV light, making it perfect for adding an extra pop to your look, day or night. Whether you want to rock it solo, create a dazzling neon masterpiece, or mix it into a custom shade, Neon Moon is your key to unlocking endless colorful possibilities.

    Coloring with Neon Moon

    Best practices

    For the most vibrant results with Neon Moon, achieving the perfect base is crucial. Here's what you need to know:

    Since Neon Moon is a bright color, it thrives on pre-lightened hair. The lighter your canvas, the bolder and more true-to-tone the yellow will appear. Aim for a level 9 or 10 for the most intense neon effect. Remember, yellows tend to get lost on darker bases, so a medium to dark blonde is usually the cut-off point for achieving any noticeable color.

    Neon Moon On Different Bases 

    Here's a breakdown of how Neon Moon shows up on various hair levels:

    • Level 9-10 (Light Blonde): This is the ideal base for Neon Moon. Expect a bright, vivid yellow that glows intensely under UV light.
    • Level 7-8 (Light Brown): The yellow might show up faintly, with a possible greenish tint depending on the underlying tones in your hair. The UV glow will likely be minimal.
    • Level 5-6 (Medium Brown): At this level, Neon Moon probably won't be visible.

    Get Faded: How Neon Moon Fades

    Like all semi-permanent dyes, Neon Moon fades over time. The good news is, it fades relatively clean within the original color spectrum. This means the yellow hues will soften and become pastel-like as they fade, maintaining a beautiful color even as it washes out.

    Neon Moon Mixology

    The magic of Neon Moon doesn't stop at its solo shine. It's a fantastic mixer, opening doors to a world of vibrant neon creations! Here are some ideas to get you started!

    Fairy Dust

    Combine a ratio of 80% Neon Moon to 20% Iris Green on a platinum base for this trending shade.

    Lime Green

    Add a few drops of Aquamarine to Neon Moon for a brighter, lime-toned effect.

    Neon Flare

    Mix 90% Neon Moon with 10% Ginger Flare for this dreamy, peachy vibe with a UV reactive twist! 

    Orange Popsicle

    Nothing like a 50/50 mix of Sunset Orange and Neon Moon for the most delicious POP of color. 

    Neon Moon on You

    We love seeing how creative our Fox Fam gets with Neon Moon! From bold solo applications to dazzling mixed masterpieces, show us your Neon Moon looks in the comments below.

    @craftyourhair in Aquamarine and Neon Moon

    @_raefierce in Neon Moon and Porange

    @hairwaytoheaven in Electric Paradise, Poison, Sunset Orange, Neon Moon, Space Cowgirl, Aquamarine

    @lizzvargashair in Neon Moon and Iris Green  

    @badgaldidiii in Neon Moon

    @hairbygemm_a in Iris Green, Space Cowgirl, and Neon Moon

    Need a little extra help?

    For personalized advice on achieving your perfect shade of yellow or rocking Neon Moon in any way you can dream of, feel free to reach out to our support team at Happy coloring!

    The Best Powder Bleach for Dark Hair

    The Best Powder Bleach for Dark Hair

    Hey, Fox! 👋 We hear you wanna ditch the dark side? Been scrolling through TikTok and Instagram for inspo and ready to bleach your hair at home? 👀 Well don't grab just any drugstore bleach! We have exactly what you need, to achieve that next-level bleached bombshell vibe 👩‍🦳

    Look, we get it. Bleaching your hair at home can seem scary. But with the right bleach, it can be a breeze. Our entire Bleach, Please collection is made to lift AND keep your hair as healthy as possible. However, bleaching hair at-home requires strategy, so we’ll guide you through it! 😌

    But wait, I have DARK hair. Can I even bleach it?  🖤🤎

    Heck yeah! But you gotta choose the right one for the job! It’s also super helpful to understand the options, to reach your hair goals easily.

    Liquid vs. Powder Bleach: 

    Liquid Bleach: The Sneaky Assassin 

    This option is convenient and easy to use, making it a good option for beginners. But like anything else, it has its pros and cons:


  • Gentler touch: Liquid bleach is often formulated to be less harsh than powder bleach, making it a good choice for already-processed hair.
  • Created with key ingredients aimed at your hair health (Cocoa seed butter, sunflower seed oil, castor oil, and mango seed butter… To name a few 😉 


  • Limited lifting power: Don't expect a dramatic transformation from dark to platinum with liquid bleach. It will likely only lift a few levels.
  • Off scalp application ONLY to avoid any scalp irritation
  • Potential for patchiness: Liquid bleach can be trickier to apply evenly, leading to patchy results.

    Powder Bleach: The Powerful Punch

    This bleach comes in powder form and is simply mixed with your favorite developer. Customizable AF! 💅


  • Ultra-lightening Power: Our powder bleach packs a punch, lifting hair up to 9 levels 
  • Customizable Lightening: Our bleach works with your favorite developer to achieve YOUR perfect level of lift.
  • Versatile Application: Suitable for both on-scalp and off-scalp applications.


  • More damaging: The powerful nature of powder bleach can be more damaging to hair, especially if not used carefully.

    👉Why Powder Bleach is Your Root Touch-Up BFF:

    Liquid bleach might seem convenient, but for serious root touch-ups, powder bleach reigns supreme. Here's why:

    Maximum Lift: Since our White Powder Bleach packs a punch, lifting those pesky roots multiple levels with the right developer. This ensures your new growth seamlessly blends with your already-bleached hair.

    Blue Power Against Brass: If brassy tones are your nemesis, our Blue Powder Bleach comes to the rescue! The blue pigments neutralize unwanted orange hues, leaving you with a cooler, ashier blonde after touching up your roots!

    So, Which Bleach Should You Choose for Dark Hair? 🤷‍♀️👀

    Liquid bleach is cute for a subtle glow-up, but for major lightening, especially on dark hair, you’ll want the firepower of powder bleach. Final answer 🤗

    Okay, powder bleach it is. But which one? 

    White vs. Blue Powder Bleach for Dark Hair? ❄️ 

    Spoiler alert: there's no single "winner," but knowing their strengths will help you pick the perfect one for you!

    • White Powder Bleach: This bad boy is a straight-up lightening machine. It lifts dark hair multiple levels with the right developer, perfect for achieving icy blonde dreams. Think platinum, think white – think OMG my hair is amazing! ‍
    • Blue Powder Bleach: This one's like White Powder Bleach's cooler cousin. It works the same way, but with blue pigments that fight off those nasty orange tones that can plague dark hair during bleaching. So you get a cooler, more ashy blonde result. Basically, less brass, more boss.

    At the end of the day, the answer depends on your hair goals and starting shade! Here's a quick guide:

    How many times do I have to bleach it?

    This is a big question, and the answer depends on a few things:

  • Your starting hair color: The darker your hair, the more sessions it will likely take to reach your desired blonde shade. 
  • The health of your hair: Damaged hair lightens more quickly (and is more prone to breakage), so healthy hair might take a few more sessions to lighten safely. 
  • ✨AF Pro Tip: Wait at least 3 weeks before doing another round of bleach to give your hair cuticle enough time to heal, close and lay flat again. Patience is key when it comes to bleaching dark hair✨

  • The developer strength: Using a higher developer strength will lift hair faster, but can also be more damaging.
  • The type of bleach: While both White and Blue Powder Bleach can achieve high lift, White Powder Bleach might lift slightly more per session.
  • Here's the reality: 

    Achieving platinum blonde from dark hair, especially at home, often takes multiple sessions and we can’t necessarily give you an exact number. Every head of hair is different and it's important to be patient to prioritize the health of your hair. As mentioned, space out your bleaching sessions with plenty of deep conditioning treatments to minimize damage and breakage, Fox 🦊 

    Remember, no matter which bleach you choose:

    • Do a strand test first! See how your hair reacts to the bleach before committing to your whole head.
    • Healthy hair is happy hair! Deep condition your locks with a Pool Party Hair Foaming Hair Mask and Money Hunny Repair Serum before and after bleaching to minimize damage.
    • Arctic Fox has your back! We have a killer selection of bleaches to help you achieve the perfect base for your dream hair color.

    Now go forth and slay that mane transformation! Don't forget to tag us on Insta with your epic hair journey and as ALWAYS… If you ever have any questions or need help, send us an email at Happy bleaching, Fox Fam! 🌈

    Powder Bleach vs Liquid Bleach: Which One is Right for Your Hair?

    Powder Bleach vs Liquid Bleach: Which One is Right for Your Hair?

    Hey there Fox Fam! Are you ready to ditch the brass and achieve some blonde locks? Then get excited because I'm here to spill the tea on our brand new bleach launch! Introducing Bleach Please Bleach Powder, available in two shades: powder blue and powder white!

    What is Bleach Please  Powder Bleach?

    Not only is Bleach Please Bleach Powder formulated as a quick acting formula to minimize process time, but it's also available in three convenient sizes to perfectly suit your hair lightening needs:

    • Salon-Worthy Performance at Home: Grab the 8.8oz tub, perfect for achieving a full head of blonde or multiple lightening sessions.
    • On-the-Go Touch-Ups: The individual 1 oz sachets offer a mess-free and convenient option for refreshing your roots or adding highlights whenever you need them. For even more value and convenience, these sachets are also available in a 5-pack, perfect for keeping your blonde locks on point at home!

    You’ll be able to get your hands on these variations of our new Bleach Please Powder on the Arctic Fox website! 

    What are the benefits of  Bleach Please  Powder Bleach?

    Bleach Please Bleach Powder boasts ultra-lightening power, lifting hair up to 9 levels for those dream-worthy blonde results. Its versatile application tackles both on-scalp highlights and balayage techniques with ease. Plus, say goodbye to the mess! Our dust-free, no-drip formula makes lightening a breeze. For maximum control, the bleach comes in two stunning options: white for clear visibility during lightening, allowing for perfect monitoring of lift, and blue to neutralize brassiness with its anti-yellowing effect. Achieve your desired level of blonde with the customizable lightening power, and thanks to the super-charged formula, processing time is minimized, reducing the risk of damage. Top it all off, Bleach Please Powder Bleach has a creamy consistency that ensures smooth mixing and application for even, flawless lightening from root to tip. It’s time to take your blonde ambitions to the next level!

    What are the differences between the Blue and White powder?

    Both our White and Blue Powder Bleaches boast serious lightening power, but they excel in different ways. The White Powder Bleach is all about crystal-clear lightening. With its high visibility, you'll be able to monitor the process closely and achieve your desired level of lift with maximum precision. This bleach is perfect for those who crave a blank canvas for vibrant colors or a head-turning platinum blonde.

    On the other hand, the Blue Powder Bleach is a brass-busting babe. The blue pigment works like a built-in toner, neutralizing unwanted orange and yellow tones as it lifts. This results in cooler, brighter blondes that are perfect for achieving an ashy or platinum blonde look. Plus, it creates the ideal base for rocking those pastel hair colors of your dreams – Electric Paradise or Aquamarine, anyone?

    So, the choice is yours! If icy white is your ultimate goal, grab the White Powder Bleach. But if you're aiming to banish brass and achieve a cool blonde masterpiece, the Blue Powder Bleach is your BFF.

    Liquid VS Powder Bleach

    While both powder and liquid bleach can lighten your hair, they offer different experiences.  Powder bleach packs a powerful punch, often containing a higher concentration of lightening agents for faster lifting. It's ideal for achieving dramatic results or going platinum blonde. However, it can be trickier to mix and apply, requiring more precision to avoid uneven lightening.  Liquid bleach, on the other hand, is generally pre-mixed and easier to use, making it a good choice for beginners or those tackling smaller lightening jobs. However, it may take longer to achieve the same level of lift as powder bleach, and some formulas might not be as strong. Ultimately, the best choice depends on your hair lightening goals and your comfort level with using bleach products.

    Feeling inspired to unleash your inner ice queen (or king!)? Let us know on social media how hyped you are for the Bleach, Please powder bleach launch! Tag us @arcticfoxhaircolor and show us your #BleachPlease dreams come true. We can't wait to see the magic the Fox Fam creates! ✨

    New Release: Bleach, Please White and Blue Powder Bleach from Arctic Fox!

    New Release: Bleach, Please White and Blue Powder Bleach from Arctic Fox!

    Powder bleach is here, babes! We’re so excited to announce the newest additions to our Bleach, Please line: Bleach, Please White Powder Bleach and Blue Powder Bleach!  

    Ditch the Drab, Embrace the Fab!

    This isn't your grandma's bleach, foxes. These powerhouse formulas are designed to launch your hair into the stratosphere of color with lightening power that lifts hair up to a 9 levels. That's right, say hello to platinum perfection and icy blonde dreams come true!

    Here's the Magical Breakdown:

    White Powder Bleach: This OG formula is your secret weapon for achieving crystal-clear, even lightening. See ya later, stripey hair! The White Powder Bleach boasts a unique, dust-free, no-drip formula that makes it a dream to use, even for beginners. The creamy consistency ensures a smooth application for flawless results from root to tip.

    Blue Powder Bleach: Brassiness? Begone! This innovative bleach is infused with built-in anti-yellowing pigments that banish brass and orange tones like a magic wand. The result? Cooler, brighter blondes that provide the perfect canvas for your favorite Arctic Fox shades to truly shine. Space Cowgirl? Girls Night? Bring it on!

    The Power is Yours!

    Both White and Blue Powder Bleach are available in a variety of sizes to suit your needs:

    • 8.8oz Tub: Perfect for bleach bosses with ambitious hair goals.
    • Individual Sachets (1oz): Ideal for touch-ups, highlights, or money pieces.
    • 5 Pack of Sachets (5 x 1oz): Stock up and save for those multiple touch-up sessions!

    Unleash Your Inner Artist!

    No matter your desired level of lift, from subtle highlights to full-on platinum, both White and Blue Powder Bleach can be customized to achieve your vision. Simply choose your favorite developer to create the perfect lightening magic!

    A Gentle Reminder:

    While these new bleaches are powerful, safety is always a top priority at Arctic Fox. BE SURE to read and follow all directions and safety warnings before use.

    Ready to embark on your icy blonde adventure? Grab your White or Blue Powder Bleach today and unleash your inner Arctic Fox! Don't forget to tag us in your after pics – we can't wait to see your icy or colorful transformations! ❄️✨

    Color Spotlight: Cosmic Sunshine

    Color Spotlight: Cosmic Sunshine

    If you’re looking to be the embodiment of sunshine, Cosmic Sunshine is the one for you! Cosmic Sunshine is a bright yellow vivid that will truly turn heads wherever you go. Yellow hair is a bold choice and dare we say not a common one even among vivid hair enthusiasts. Bright yellow screams sunshine, happiness, spontaneity, and confidence - sounds like the perfect color choice for our Fox Fam! Let’s dive into what makes Cosmic Sunshine THAT color. 

    Coloring with Cosmic Sunshine

    Cosmic Sunshine is a lighter shade and will turn out best on pre-lightened hair - level 8 or lighter is your best bet for this stunner! If your hair has brassy tones, you can expect a golden glow when you use Cosmic Sunshine. 

    Cosmic Sunshine won’t take on darker bases due to its light and bright tone. If you’re starting with hair below a level 8, use Bleach, Please to get your hair to the desired level! 

    Level Up: Cosmic Sunshine on Different Hair Levels

    Let’s break it down! 

    Platinum Blonde (Level 10): With hair this light, you can expect to see the FULL effect of Cosmic Sunshine. For that true yellow to shine through, make sure your base is toned and even for a smooth application and color payoff. 

    Light Blonde (Level 9): You’ll see a slightly darker yellow with this base, but the color payoff is definitely bold and yellow at this level!

    Medium Blonde (Level 7-8): Cosmic Sunshine will give a golden hue to medium blonde locks which will be sooo pretty when the sun hits!

    Light Brown (Level 6): A barely-there golden tint will come through on this base, which might be just the thing if you’re looking to spice up your natural hair just a bit!

    Anything below these levels will need some lightening for Cosmic Sunshine to shine! ✨


    Get Faded: How Cosmic Sunshine Fades 

    All of our AF hair dyes are formulated to fade gracefully and Cosmic Sunshine is no exception! While this vibrant yellow will likely keep its brightness for a few months, once it starts to fade you’ll see a lighter version of itself. Keep a 4 oz bottle handy for touch ups in the shower to keep up the vibrancy as long as you’d like! And when you’re ready for a transition, Virgin Pink, Electric Paradise, Ginger Flare, Sunset Orange, and Poison are the perfect options to mix with or cover up our yellow favorite. These colors are great to mix with Cosmic Sunshine as well if you want to go for a sunset inspired look or a rusty pink! 

    Cosmic Sunshine Mixology

    And speaking of mixing…let’s dive into our favorite recipes for mixing this piece of sunshine!

    For this spicy, gingery mix, mix up 40% Cosmic Sunshine, 30% Ginger Flare, and 30% Arctic Mist Diluter on level 9+ hair! 

    This gorgeous rusty yellow is 50% Electric Paradise and 50% Cosmic Sunshine! Plus, the UV reactivity of Electric Paradise will give this mix a subtle glow-in-the-dark effect. 

    Add a drop of Frosé into a base of Cosmic Sunshine for a little dose of pastel pink in your yellow hair fix! 

    Hello, ginger spice! 45% Sunset Orange, 45% Cosmic Sunshine, and 10% Purple AF is THE mix for a ginger-inspired look. 

    Cosmic Sunshine on You

    Now, for the best part - let’s see what Cosmic Sunshine looks like on our Fox Fam!

    @vivisterling in Cosmic Sunshine

    @the.neon.blonde in Frosé, Electric Paradise, and Cosmic Sunshine

    @millershea.r in Cosmic Sunshine and Neon Moon

    @lacefaceluna in Cosmic Sunshine, Sunset Orange, and Purple AF

    @theeglamnaija in Poison, Sunset Orange, and Cosmic Sunshine

    @zoe_la_leigh in Cosmic Sunshine and Purple AF

    @nadine.xoo in Sunset Orange, Purple AF, Electric Paradise, and Cosmic Sunshine 

    @kimboohoo in Cosmic Sunshine 

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